Atlanta Hawks Launch Emoji Keyboard
The Atlanta Hawks today released a new Emoji Keyboard application on iOS and Android, providing users with the first cross-platform emoji keyboard in professional sports. “Connecting with our fans is extremely important and our new app and keyboard will allow us to build an innovative bridge to reach tech-savvy Hawks supporters, giving them around-the-clock access to team-related information at their fingertips,” said Hawks CEO Steve Koonin. “The custom emoji keyboard will change the way our fans communicate, enhancing text conversations by enabling users to speak the language of the Hawks.”
The downloadable custom keyboard, developed by Snaps, includes Hawks-themed emojis ranging from electronically-generated images of player logos and gear, to distinguishing features of players and Harry the Hawk. In addition to the exclusive Hawks emojis, the keyboard gives users the ability to send animated GIF files to friends through text messages. Snaps, the creator of a unique content management system for messaging, is the first end-to-end platform for brand marketing across messaging applications and devices.
“A major way that my generation communicates and expresses itself is through emojis. This keyboard will add some fun, new options to my text game. I love it,” said Mike Scott, Hawks forward and emoji expert.
The official Hawks Emoji Keyboard is available for download from the Apple App Store and the Google Play Store.