Case Study

How a Premium Jeweler Drove Valentine’s Day Sales on Messenger with an AI Assistant

Download the case study to learn how the iconic jewelry retailer drove 28x Return-on-Ad-Spend (ROAS) by leveraging Conversational AI solutions powered by Snaps.


The iconic jewelry retailer wanted an interactive and engaging way to recommend gift ideas for Valentine’s Day, as part of its overall digital campaign. The brand partnered with Snaps to design and deploy a conversational shopping feature that made personalized gift recommendations for customers.

Leveraging Snaps' Conversational AI (CAI) solutions, the brand saw:

  • 28x Return on Ad Spend (ROAS)

  • 85% CSAT